LaidIn
Join the founding list
Coming Fall 2026

Costly guesswork ends this fall.

LaidIn shows you where your pricing and margins stand, in every state, in every channel, at every deal level, before you walk into the room.

Join the founding list

The problem

Most wine and spirits brands and importers discover their real margin only after losing money, and that pain compounds in every state you sell, every channel you add, and every deal you say yes to.

The solution

LaidIn turns FOB, freight, state taxes, and distributor allowances into a clear picture of price lanes, blended margins, and US market-entry scenarios, so wine and spirits brands, importers, and producers can make confident decisions before they ship a single case.

Who it is for

The founder

After 17 years in the wine and spirits industry, working for herself, for small and large producers, and for distributors, Jessica kept running into the same headache: visibility on margins.

She believes if you’re going to have a headache, it should be from the fun night before, not from trying to decode laid-in costs, state taxes, and distributor margins. LaidIn is the software she built so founders, producers, and importers can finally see the real numbers and make intelligent US market decisions with a clear head.

The offer

LaidIn is built to save you time, protect your margins, give you US visibility, and get you back to the most important thing in this industry: selling.

Join the founding list and you get three things: first look when doors open this fall, a founding rate, and white-glove onboarding from Jessica herself.

Sign up before we launch and get a special rate for the first ninety days.